About Us

Not Sorry Apparel is a lifestyle brand for people who are not sorry for being themselves. With a focus on eco-friendly materials we are stitching together creative & sustainable solutions to combat the growing fast fashion problem. By re-branding & upcycling pre-loved garments, we provide stylish, one-of-a-kind pieces that customers can afford and feel good about wearing.

Why Upcycling?

The fashion industry is the #2 pollutant in the world behind oil. Upcycling provides us with the opportunity to creatively reuse clothes that already exist. It's sustainable and environment-friendly.

Handmade & Upcycled in Detroit.

We help people look and feel totally different in their clothes without polluting the planet.


Love what we're doing and want to become a part of our badass Brand Ambassador crew?

Click here to learn more!