About Us

Not Sorry Apparel is a lifestyle brand for people who are not sorry for being different - just like Detroit. 

We upcycle clothes and make them our own by screen printing them with our bold designs.

We're more than resale, we're anti-fast fashion.

Each design is created by us, and each item is hand chosen and printed by us.

All upcycled pieces are one-of-one. No two items are exactly alike.

Why Upcycling?

The fashion industry is the #2 pollutant in the world behind oil.

Upcycling provides us with the opportunity to creatively reuse clothes that already exist. It's sustainable and environment-friendly.

Handmade & Upcycled in Detroit.